Have you ever seen the infamous “gorilla video”? I discovered that most people had, in fact, seen this clip shortly after spending 400 bucks for permission to show it at my workshops!
In case you haven’t had a chance to check out this YouTube eyeball magnet, here’s a quick description: Psychologists filmed six students bobbing and weaving around each other while passing a basketball back and forth. Experimental subjects were shown this short clip and asked to count the number of times the basketball is tossed between students.
Here’s what the psychologists found: Astonishingly, while focused on the counting task, about half the participants missed a guy dressed as a gorilla wander into the scene, beat his chest and then walk off camera.
The gorilla video proves, unequivocally, that we can look directly at something and still not see it. (At one point the basketball actually passes behind the gorilla.) This video should, quite literally, shatter our illusions. I overlooked a big hairy gorilla, what else might I be missing? In my case, four hundred bucks!
However, even if we do suspect that missing the gorilla has some relevance to our day to day experience, what are we supposed to actually do with this information? I frequently meet intelligent, educated, accomplished people who’ve read books on social psychology, behavioral economics or neuroscience. And yet, despite being super-smart, they’ve no idea how to pick their way through all this scientific information and cull out something actionable.
Habit Hacking will help you bridge the crevasse between science and daily living. It’s science smart self-help for savvy professionals. “Science smart” in that I have reasons beyond my own intuitions for suggesting these tactics to you. And “for savvy professionals” because, let’s be honest, regardless of how smart we are, we’re all battling with something. On occasions, we’re all shocked and embarrassed by our own inner life. How easily we miss the clues to a better decision, get overly annoyed at some minuscule irritation, or find it impossible to break even the simplest of bad habits.
With Habit Hacking, my goal is to use my medical training to translate scientific theory into actionable strategy. To provide you with a step by step action plan for improving the quality of your thinking, handling your emotions and breaking bad habits. So, if you’re ready to surf the tidal wave of a scientific approach to personal revolution, then sign up for these free Habit Hacking messages and let’s get going…